UX Design

User experience design is about enhancing user satisfaction with a product by improving its usability, accessibility, and the pleasure it brings when the end user interacts with it.

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The Conversation

Voice Speaks Up

Voice, the most common interface that mankind has ever developed, is about to undergo a renaissance, and the reasons why are as natural as the technology that is driving it.

Finding the Human Factor in R+

All That Glitters is Not Gold

R+ (Virtual, Augmented & Mixed Reality) has increasingly become something of a fascination for companies today. Businesses are seeing this technology as a window into other worlds, the beginning of the future and their answer to innovation. However, its trending status, a culmination of a number of factors, has to be grounded in a better understanding of user-centricity and humanity, else businesses run the risk of getting it very wrong. Fortunately, there are many different avenues companies can take to ensure that they get it very right.

Transforming Human-Computer Interaction

Let’s Talk NLP

Imagine going in front of a printer, and, instead of clicking buttons, starting a conversation: “Hey, could you make a copy of this document?”. “Sure”, it replies. “No, I think a bit smaller should do it, maybe half an A4 page”. This isn’t impossible: thanks to Conversational Design, this is how we’ll interact with devices in the Internet of Things era.

Giving the Users What They Want

State of Fl-UX

There has always been a certain confusion about what UX (User Experience) Design is. UX Design is supporting design with the scientific method, applying it to the design challenges we're facing now or in the future and solving them through user-centered evaluation testing, research and combining a variety of methods to strategically attack those issues – resolving them to guarantee a better user experience.