A study on generative AI exploring various professional domains to uncover signs of significant change.
How is this language-based technology reshaping us? What impact does it have on our daily lives and work environments? What motivates us to use it—its immediacy, the thrill of discovery, or its practical benefits? How might it redefine the future of business and work?
By examining concrete cases and employing ethnographic research methods, we have engaged with individuals who are actively discovering and utilizing this technology, offering us insights through their real-world experiences. Complementing this qualitative analysis, we also surveyed a sample of European workers to gauge how and to what extent organizations are incorporating AI.
On the brink of a monumental transformation, with many scenarios still to be written, we aim to capture insights, stories, and success cases that can help us glimpse the trajectories of tomorrow. In particular, we want to do so on the basis of spontaneous individual behaviours that may suggest interesting possibilities for the professions of the future.
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Mark your calendar and get ready for AI Chronicles.
Just fill out the form below to let us know you’re interested. We’ll carefully review all applications and send a registration link to those selected. We’d love to have you with us!
