Contributor
Massimo Redaelli

Founder, Prima creative agency

Massimo likes to challenge existing models, concepts and likes to apply insights to ways of merging creativity with technology, collaborating within and between companies and creative artists/minds, designing engaging storytelling and story-living experiences at the intersection of art, emotion, technology and science.

His experience in the creative fields applied to technology innovation and social good led to develop a new type of “conscious” communication at PRIMA, a creative agency that design authentic culturally reference experiences, which positively touch users for clients such as Apple, Google, Starbucks, H&M, BMW, Bulgari, and Singapore Airlines.