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Barak Berkowitz

Director Operations and Strategy, MIT Media Lab

Barak is the Director of Operation and Strategy at the MIT Media Lab. Experienced in consumer technology, he’s also the founder of MarketCentrix, a consultancy firm focused on strategy for tech companies, startups, VCs, and corporates. Previously he covered different roles in the tech sector: he was CEO of Evi Technologies, a virtual assistant sold to Amazon that is the engine intelligence behind Alexa; he was also Managing Director of Wolfram Alpha, Chairman and CEO of SixApart, Co-Founder and President of OmniSky, EVP and General Manager of the Go Network (a Disney-owned portal) as well as General Manager for Logitech. His career began at Apple USA and Japan, leading consumer marketing programs. He is also an investor and advisor for multiple tech companies, including open-source educational startup LittleBits.

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